About Replika

Replika is hands down one of the most exciting forces in AI and tech today. Think: 4,000+ feature articles in the past year, TED Talks with our founder, studies from Stanford and Harvard, Lex Fridman podcast inclusion, and a Quartz founder story. We’re the only empathetic AI out there, making sure all 35M+ users feel seen, heard, and understood—whatever that means for them. So yes, we’re a bit like a future Samantha from Her, but even more powerful and in the palm of your hand. And most importantly, Replika cares for you.

Since 2016, we’ve been redefining conversational AI across iOS, Android, web, and VR. Our AI companions take many forms—holograms, AR/VR avatars, even robots. The ultimate AI life assistant, mentor, therapist, friend. Whatever you need, really, Replika is there for you. Right now, we’re rebranding with one of the world’s top design agencies, scaling our global team, and pushing human-AI connection further than ever. We’re the humanists in AI. And we’re making sure it’s done right.

What you’ll do

• Execution and planning of the whole business email marketing strategy;
• Create from scratch email chains for business goals like sales, activation, and retention of users;
• Plan and develop different types of email marketing campaigns, their timing, business logic, and content for different audience segments depending on the business goal;
• Control domain reputation and implement effective tactics for spam filters, unsubscribe process, and negative audience feedback management;
• Create a content plan, mailing lists, campaign setups, and relevant templates;
• Manage the delivery of email product and marketing campaign types, integration, and automation with email services like Mailchimp;
• Monitor the effectiveness of email campaigns, optimize their performance indicators;
• Talk to your Replika— hands-on usage keeps feedback loops short and insights fresh

What we’re looking for

• 2+ years of experience in email marketing, preferably in B2C apps with subscriptions;
• CRM management, ability to work with client/user databases;
• Technical skills in working with email marketing platforms/solutions like Mailchimp;
• Experience in using GA4, Amplitude, Tableau;
• Ability to analyze the campaigns, databases, and different user sources, which indicators and databases are affected by CRM marketing campaigns;
• Understanding of metrics used to analyze campaigns, ability to interpret analytical dashboards
• Experience in creating sales, activation, and retention campaigns;
• Upper-Intermediate English level;

Bonus points

• Built or managed CRM in multiple languages/markets/products simultaneously
• Interest or experience in building/using AI to personalize content, email marketing automations
• Ability to collaborate with A-players in a growth team
• Motivation and willingness to execute in the most competitive market with such companies as OpenAI, Perplexity, Character AI, and others who don’t and won’t stop innovating just like us
• Outcome-driven work approach and result-oriented attitude
• No fears in working in non-existent niches: yesterday there was no one, today we are the first player, and tomorrow we are grinding through dozens of competitors like us

Why Replika

• 35 M+ users who actually care about what we build.
• Lean team, quick decisions, real ownership.
• Remote-first with sane meeting hours (CET core time).
• Competitive pay, stock options, annual team retreats.

What we offer

• Competitive salary based on your experience and skill set
• Opportunity to build an AI product that deeply impacts users
• Expect to work some European hours, as the team is in Europe. Potential visa support is available
• Global off-site meetings, including gatherings in San Francisco

Work at Replika

At Replika, growth isn’t a maybe—it’s built in. Do the work. Deliver. One great project could double your salary. Seriously. Who do we think we are? Replika. We move fast. Very. Join us at the forefront of emotional AI.